Find Your Passion

“When you believe in something the force of your convictions will spark other people’s interest and motivate them to help you achieve your goals. This is essential to success.” – Richard Branson

Zeal, spunk, enthusiasm, the ‘X Factor’ – these are all words you can usually apply to people who are wildly successful. It all boils down to one though – PASSION.

Ever heard the saying “love what you do and you’ll never work a day in your life”? For many it’s a cliché that rarely aligns with reality. Work is work, play is play. However, have you ever noticed people who are most successful in their industry are the ones who display all of the above adjectives towards their chosen field? When you work hard for something you hate, it’s called stress. When you work hard for something you love, it’s called passion.

Passion in business is hugely underrated, although along with the rise of the entrepreneur we are seeing a big movement toward passion being a driving force for many people in their financial endeavours – rather than the other way around.

Passion fuels confidence, creates excitement and is contagious throughout your team and to those closest to you in life. When you are following your passion and working towards something you truly care about – you are creating real, long-term, sustainable success.

So what if you aren’t currently following your passion? You have two choices: make a change so you are – or adapt. Virgin founder Richard Branson is famous for many things, one of which is his unwavering passion for his business. He is the first to admit that launching a business with the sole purpose of making money is a recipe for failure. But don’t discount your ideas just because they’re not within the realms of your passion.

“If you have an idea that might work in an area that you’re not passionate about, instead think about ways that you could apply it to a sector that does excite you. Look at your idea from a different perspective, and you might be surprised by the results.” – Richard Branson

Live, love, lead a life by design x